The automakers have reported their sales data for April 2008. Chrysler reports that their fuel-efficient compact vehicles set a new sales record for April. Fuel efficient cars are doing very well, we seem to be buying them like crazy.

The fuel-efficient Dodge Caliber, Jeep(R) Compass and Jeep Patriot set new compact vehicle April sales record. The Chrysler Sebring Convertible sales took off as spring the ‘top-down’ driving season has begun. The all-new Dodge Journey has launched a new ad campaign ‘If you can dream it, do it’. The best-selling ‘New Day’ Value Package models continue to attract customers.

Chrysler LLC reported total April 2008 sales of 147,751 units, which is 23 percent below the same period last year. Overall sales were most affected by slowing truck and SUV demand and a dramatic cut in daily rental-fleet sales. All sales figures are reported as unadjusted.

Nissan reported sales of 75,855 units in April, an increase of 4,731 vehicle sales compared with April 2007. Nissan-brand vehicles saw sales of 66,318 units in April, compared with 61,179 during April 2007. Infiniti sales reached 9,537 units in April, 408 units less than in April 2007.

Mazda Reports their best April Since 1995 With a 12.8 Percent Sales Increase. Mazda North American Operations (MNAO) today reported a double-digit increase in sales for April with 23,760 units sold in the U.S., a 12.8 percent increase over last year. Year-to-date sales are up 1.3 percent with 101,391 vehicles sold.

MAZDA3, fresh off being named one of the “2008 Coolest New Cars Under $18,000″ by Kelley Blue Book’s kbb.com, reported sales of 9,234 units, up 14.8 percent.

BMW Group (BMW and MINI combined) US sales are up 9.6 percent in April. Year-to-date sales are down 4 percent. The BMW Group in the U.S. (BMW and MINI combined) today reported April vehicle sales of 31,448, an increase of 9.6 percent from the 28,692 vehicles sold in the same month of 2007. For the first four months of 2008, BMW Group sales are still down 4.0 percent, to 99,977 vehicles versus the 104,125 sold January through April of 2007.

Among other factors, April sales results were positively affected by new products all launched this spring (BMW M3, BMW X6, BMW 1 Series, MINI Clubman).

Toyota Motor Sales (TMS), U.S.A., Inc., reported April sales of 217,700 vehicles, a decrease of 4.5 percent from last April. Smaller vehicles are going over big,” said TMS President Jim Lentz. “With oil prices at record levels, compact cars and hybrids continue to lead the way.”

The Toyota Division posted April sales of 194,350, a decrease of 2.7 percent from last April. The Lexus Division reported April sales of 23,350 units, a decrease of 17.1 percent from the year-ago month.

Hyundai Motor America today announced sales of 39,280 for the month of April, a 0.4 percent increase over the same period last year. Retail Sales for Ford’s New Focus wer Up 88 Percent, Pacing Strong Car and Crossover Results. Ford’s new Focus posted an 88 percent increase in retail sales compared with a year ago; highest April sales for Focus since 2000. Retail sales for mid-size sedans also were higher; Ford Fusion up 31 percent, Mercury Milan up 19 percent, and Lincoln MKZ up 20 percent; Fusion and Milan set April sales records.

Volkswagen of America, Inc. announced April 2008 sales of 19,415 units, a 1.7 percent increase over the April 2007 sales of 19,086 vehicles. On a year-to-date basis, 2008 Volkswagen sales are 0.8 percent ahead of 2007 sales through April.

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